Top White Papers and Webcasts

  • Do you feel like you’re fighting harder for customers’ business today than ever before? Ever wondered why you feel that way? It’s because customers have more control in today’s as-a-service world. They have more options and you’re one amongst many.  Molding your offerings and value propositions to the way our customers buy today is the best way to keep your existing customer base, as well as growing it. Read this guide to learn a new approach that will help you successfully …

  • The California Consumer Privacy Act (CCPA) went into effect on January 1, 2020, with nationwide implications for every business.      CCPA gives significantly more power to consumers to demand accountability and transparency for how their private data is handled. The CCPA also imposes costly penalties against organizations that collect data and fail to protect it.     Read this white paper by Osterman research to learn about CCPA implications for your business, how this …