NS1 Advances Its Vision to Improve DNS Services and Web Traffic Management

NS1 is continuing to expand its networking service portfolio, with enhanced capabilities and a new round of funding.

NS1 announced that it has raised $33 million in a Series C round led by led by Dell Technologies Capital, with participation from Cisco Investments and existing investors Deutsche Telekom Capital Partners, Entrée Capital, Flybridge Capital Partners, GGV Capital, Mango Capital, Salesforce Ventures, Sigma Prime Ventures, Telstra Ventures, and Two Sigma Ventures. Total funding to date for NS1 now stands at $85 million. The core foundation of the company is built on DNS traffic management technology that has been under active development.

Back in 2015, NS1 announced its Pulsar Cloud Routing Engine as an approach for intelligent DNS routing. Kris Beevers, co-founder and CEO of NS1 told EnterpriseNetworkingPlanetthat a lot has evolved since then.

Beevers said that since 2015, , Pulsar has been adopted by trusted online brands, many of the top global gaming companies and other tech companies whose offerings depend on flawless end user experiences.  He noted that Pulsar is focused on automatically directing end users to the optimal end point.

“We’ve also added some exclusive capabilities, such as the ability to create sophisticated routing rules using criteria no other application traffic company offers, such as the ability to route traffic based on cost so that, say, if all three of your CDNs are performing within 25ms of one another, you can route to the least expensive one,” Beevers explained.


Looking beyond DNS is a series of technologies that collectively help to enable and deliver applications over a network. DNS, DHCP and IP address management (DDI) is an area that Beevers sees as being ripe for disruption with a new platform.

“Our most recent innovation brings an application-centric approach to DNS, DHCP and IP address management, collectively referred to as DDI technology,” he said. ” Like Pulsar, it is built to drive end-user experience, IT efficiency and app reliability.”

Beevers noted that NS1 now enables a single management experience across internal and external infrastructure with its Pulsar and DDI services. He added that the problems that NS1 has solved for the largest companies on the internet have appeared inside the enterprise IT environment in a big way.

“The modern intranet that has emerged over the last 5-10 years needs load balancing, application traffic management, rapid change propagation, scalability and security,” Beevers said. “Our software-defined, container-based platform gives us a unique advantage to help solve problems for companies wherever they appear: in the cloud, on prem, or as is often the case, across both.”  

   Sean Michael Kerner is a senior editor at EnterpriseNetworkingPlanet and InternetNews.com. Follow him on Twitter @TechJournalist.

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