What is a Digital Twin?

Enterprises that deliver top-tier products make quality testing and future planning a huge part of their production process. But what happens to the product or physical entity once it enters into the “real world”? How can enterprises be sure that the product lives up to the standards set before it? A digital twin can help, acting as a virtual solution for tracking these products at every stage of their life. 

Digital twins are best described as minutely detailed virtual models of real objects or processes that react to and change according to the same environmental factors and scenarios that affect the real physical entity. They are similar to simulations and other virtual models, but no other type of model provides the holistic detail and real-time updates that a digital twin can provide. Digital twins can represent anything from a car to a large factory setup to an airplane engine. Read on to learn more about how digital twins work and how they’re currently benefiting the enterprise world of visualization and analytics.

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Breaking Down the Digital Twin

How It Works

Digital twins are automatically updated in real time based on what’s happening to the actual product or process in the real world. This real-time adjustment to the model is made possible through Internet of Things (IoT) sensors found on the physical product(s). 

Several IoT sensors are placed on the original object, but primarily on areas of core functionality or sensitive areas that can easily be damaged or disrupted. These sensors track change over time and performance metrics on the physical item; then, that information is transmitted to processors that apply those changes and metrics to the digital twin so that it exactly matches the original object.  

Engineers test their hypotheses, process guidelines, and product plans against incoming data from products in the field that are connected to digital twins. Digital twin models make it possible for your enterprise to collect real-time performance data, which enables you to make informed product updates, expand on popular features, recall or adjust poor functionalities, and know exactly what customers are experiencing when they speak to customer service.

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Micro and Macro Levels of Digital Twins

  • Component/parts twins: The most basic unit of a digital twin, a component twin is a singular unit built to compare against one singular component in the physical object.
  • Asset twins: Asset twins illustrate how two or more component twins interact with each other.
  • System/Unit twins: The system/unit layer of digital twins is when you can see how different assets come together to form a system; this level makes performance metrics more readily apparent.
  • Process twins: This is the largest of the digital twin levels and shows how systems or units are working together to create a process; you’ll most often see this digital twin approach when you’re creating a twin for a larger processing unit, such as a factory or hospital system, rather than an individual product or object.

Digital Twin Benefits for Enterprises

Digital twins can benefit enterprises in several strategic areas of efficiency and quality assurance. Some of the top benefits realized by enterprises that implement digital twin technology include the following:

Product Performance Metrics

Whether a product is in its earliest production phase or has been out on the market for several months or years, digital twins allow you to test several product features in real time. This real-time, ongoing tracking allows enterprises to test how they’re performing on the product promises they’ve made to consumers.

Macroscopic Efficiencies

Digital twins often represent larger processes or collections of technology, such as those found in a factory assembly line. When IoT sensors deliver real-time data on all key areas of a factory’s manufacturing tools and procedural steps, your enterprise can easily discover what’s working, what’s broken, and if any inefficiencies or bugs need to be adjusted for optimal performance. No need for an engineer to step into the facility and assess each piece of equipment, because the data is at their fingertips with a digital twin.

Predictive Analytics and Future Planning

The best predictive analytics pull performance data from several databases, but with a digital twin approach you can expand beyond that pool of data, with real-time data on all core features of the source object. Since a digital twin lets you know how the object is performing as it happens, you can make more accurate predictions about future needs. It’s also quite likely you did not plan for everything that could happen to the object, but a digital twin allows you to track those unexpected scenarios and add that data into future planning objectives.

Maintenance Savings

Since digital twins make it possible for you to automatically track physical objects in the field, you can also track when they’re on the verge of breaking or needing an update. Catching these needs before the object breaks or progresses into bigger problems amounts to huge savings in maintenance costs.

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Digital Twin Benefits for Consumers

Enterprises are most directly impacted by digital twins in their network, but consumers often reap the benefits too:

  • Digital twins receive real, ongoing feedback from the object in the field, so they show what’s working and what’s not. The accurate, detailed data inform future product updates and add-ons that directly benefit the consumer.
  • Digital twins permit ongoing safety and quality assurance checks on devices and products that could pose a threat to consumers.
  • Digital twins provide the data for more accurate customer service troubleshooting capabilities.

Present Use Cases and Future Plans

Digital twins can be expensive to implement, and in many cases, they provide more advanced real-time analytics than an enterprise really needs. Most often, you’ll find digital twin technology in industries like hospital networks, construction and civil engineering, factory settings (especially automotive), and industries that manufacture large and highly technical equipment, such as wind turbines.

Despite their somewhat specialized use cases, the digital twin market has grown quickly and isn’t stopping. The market is poised for an impressive compound annual growth rate of 58%, growing from $3.1 billion in 2020 to a projected value of $48.2 billion by 2026, according to Markets and Markets Research. A lot of the most recent growth is attributed to the COVID-19 pandemic and the growing need in the healthcare and pharmaceutical sector to track pandemic data in real time.

To keep up with the quickly expanding digital twin market, the Digital Twin Consortium was founded by several top technology companies to instill best practices and innovation into digital twin development. With their focus on ethical development and engaging more companies in the space, the digital twin market growth trajectory looks steady and promising.

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Shelby Hiter
Shelby Hiter
Shelby Hiter is a marketing content writer with more than five years of experience in writing and editing, focusing on healthcare, technology, data, enterprise IT, and technology marketing. She currently writes for three different digital publications in the technology industry: Datamation, Enterprise Networking Planet, and CIO Insight. When she’s not writing, Shelby loves finding group trivia events with friends, cross stitching decorations for her home, reading too many novels, and turning her puppy into a social media influencer.

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